Category Archives for "Keyword Research"

Search engines use keywords to provide a list of relevant results to the searcher, and as this SEO market expanded, Google brought in an advertising platform that gave businesses a chance to appear on search engine results pages for keywords.

Keyword Research to Match the Buyer’s Journey for your Dental Practice

Keyword Research to Match the Buyer’s Journey on Your Dental Practice Website From there, Google offered a tool that enabled businesses to see how many searches occurred for any keyword, eventually giving way to keyword research. This tool is indispensable for business because it came from Google itself and offers additional insights to gain leverage […]

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